IT was a vibrant day at Padang Kota Lama, fondly known as the Esplanade, as the Bon Odori Festival 2025 went on all day and wrapped up with a spectacular fireworks show and a lucky draw on July 19.
Thousands of visitors thronged the Esplanade, where they enjoyed captivating traditional Japanese dances, cultural performances, and a variety of delicious Japanese cuisine alongside popular Penang street food from the many stalls set up for the festival.
State Tourism and Creative Economy Committee chairman Wong Hon Wai said the festival is not just about music, food, or performances, but a reflection of the strong collaboration between Penang and Japan.
“This is a city where cultures intersect, traditions are celebrated, and diversity is a part of daily life.
“We are proud of our reputation as an international city, one that has for centuries welcomed people, ideas, and cultures from across the world.
“Bon Odori is a powerful expression of this openness, a tradition born in Japan, embraced in Penang, and celebrated together by people of all backgrounds.
“What began here in the early more than 30 years ago, (1990s) as a small cultural gathering among the Japanese community has grown into a major cultural event, one that now draws tens of thousands to this historic site each year.
“From early celebrations in school grounds and company compounds to today’s full-scale festival in the open heart of the city, the Bon Odori has become an enduring part of Penang’s modern cultural story,” Wong said.
Wong shared that the theme of this year’s celebration is ‘Akari Bon Odori’, or Festival of Lights. It carries a universal message, reminding us of warmth, connection, and community.
“It represents the many ways we come together to learn from one another, to appreciate one another, and to celebrate the richness of culture without borders.
“We are focused on strengthening what we already have, events like this, communities like yours, and traditions that continue to resonate with a new generation,” he added.
The powerful and energetic Taiko drum performances captivated the crowd, adding to the festive atmosphere.
Also present at the event, were Consul-General of Japan in Penang Shinya Machida, Consul-General of Indonesia Wanton Saragih Sidauruk and Penang Global Tourism chief executive officer Ooi Chok Yan.
“All the dignitaries were seen clad in yukata, a traditional Japanese summer kimono, joyfully dancing to Bon Odori songs as well as the beloved local tune, Rasa Sayang.
To view more photos from the event, please visit:
https://m.piufoto.com/album/1153655217/?menu=live
Story by Tanushalini Moroter
Pix courtesy of YB Wong’s office