THE launch of Choices, a new book by author Ivlynn Yap, has ignited meaningful conversations on self-awareness, personal responsibility and the often-unseen challenges faced by working women and mothers today.
Held in an intimate setting, the book launch was officiated by Datuk Seri Chong Eng, who was also the guest of honour. The event featured a personal sharing session by Ivlynn Yap, who spoke candidly to media personnel about the motivations behind her writing and the lived experiences that shaped the book.
In her sharing, Ivlynn emphasised that Choices is rooted in the idea of conscious decision-making, including difficult choices that require individuals to look inward and take responsibility for their own well-being.
“This book is about understanding ourselves and recognising that every choice we make shapes who we become.
“At its core, it is also about choosing to live, and choosing to take care of ourselves,” she said.
A central theme of the book is the disproportionate burden borne by working women, particularly mothers, who often juggle full-time employment alongside the majority of household and caregiving responsibilities.
Ivlynn noted that while women’s roles have evolved, with more women pursuing higher education and professional careers, family structures, workplace cultures and public policies have not kept pace with these changes.
“Working mothers are expected to succeed at work while still carrying most of the responsibility at home.
“This imbalance creates emotional, physical and mental strain that is rarely acknowledged,” she said.
In her opening remarks, Datuk Seri Chong Eng echoed these concerns, stressing that caregiving and family support systems must be viewed as critical social infrastructure rather than private matters.
“When families are unsupported, the consequences will surface later as social problems,” she said.
“Childcare, elder care and family support should be policy priorities, yet they are often overlooked.”
She pointed out that funding and policy focus frequently favour other sectors, while essential family care services remain under-resourced. Chong Eng added that increasing women’s participation in politics and grassroots movements is key to reshaping national priorities.
As part of the launch, 50 copies of Choices were donated to Datuk Seri Chong Eng for distribution, to reach women who may benefit most from the book’s message.
Both speakers underscored the importance of empowerment and collective action, calling on women, parents, and civil society groups to advocate more actively for family-friendly policies.
“Change does not happen in isolation.
“Grassroots efforts and women’s organisations play a crucial role, and collaboration is essential if we want to see lasting policy reform,” Chong Eng said.
The launch concluded with a call for the public to read and share Choices, not only as a personal reflection on life decisions, but as a platform to raise awareness about the realities faced by working women and the urgent need for stronger social support systems.
Story by Kevin Vimal
Pix by Darwina Mohd Daud