VISITORS to Aki Matsuri 2025 are being treated to a vibrant showcase of Japanese culture at Sunshine Central in Air Itam, where the festival runs from 10am to 10pm today.
A colourful array of activities fills the one-day event, including Soranbushi dance performances, Japanese choir showcases, karate demonstrations, kimono and yukata fashion shows, origami and kirigami workshops, matcha and sushi-making sessions, as well as kimono rental and makeover services.
Organised by the Malaysian Japanese Society (MJS) and supported by the Penang government through the Office of the Penang State Executive Councillor for Tourism and Creative Economy (PETACE), this year’s festival carries the theme ‘Fall in Love with Japan’.
In Japan, Aki Matsuri, or Autumn Festival, is a season of gratitude and celebration.
Traditionally observed from September to November, it marks the end of the rice harvest, a time when communities gather to give thanks for a fruitful year and to appreciate the beauty of autumn.
Penang Tourism and Creative Economy Committee chairman Wong Hon Wai, who officiated the opening ceremony, said this marks the third consecutive year Penang is hosting Aki Matsuri, a festival that continues to strengthen cultural ties between Penang and Japan.
“Through cultural exchange, we learn to appreciate not only the beauty of another nation’s traditions, but also the shared values of respect, harmony, and unity.
“Aki Matsuri reflects the very best of Japanese culture in terms of community spirit, harmony, and appreciation for nature and tradition.
“Here in Penang, Aki Matsuri 2025 brings that same festive spirit to our local community. This festival is more than a celebration of culture, it is a celebration of friendship between Malaysia and Japan, and a testament to Penang’s commitment to cultural diversity, creativity, and tourism,” Wong said.
He also noted that Penang is the only state in Malaysia that hosts three major Japanese cultural celebrations annually namely the Yosakoi Parade, Bon Odori, and Aki Matsuri.
Wong further highlighted the rising number of Japanese tourist arrivals in Penang via international flights, which increased from 13,285 in 2023 to 15,243 in 2024, marking a 14.74% growth.
“This positive trend continued into 2025, with 13,405 Japanese arrivals recorded from January to September.
“As we continue to promote Penang as a vibrant hub for international cultural exchange, events like Aki Matsuri remind us of the importance of unity through culture, respect, and shared experiences,” he added.
Also present during the opening ceremony were Air Itam assemblyman Joseph Ng Soon Siang and Consul General of Japan in Penang, Shinya Machida.
Story by Riadz Akmal